Herc Holdings price target raised to $240 from $200 at JPMorgan

JPMorgan raised the firm’s price target on Herc Holdings (HRI) to $240 from $200 and keeps a Neutral rating on the shares. Against bearish expectations of a potential earnings miss and guidance cut, the company’s Q3 earnings report “came in relatively healthy with a beat-and-raise of rental revenue,” the analyst tells investors in a research note. The firm says rental pricing discipline is holding despite sluggish demand in local markets.