TD Cowen initiated coverage of Goodyear Tire (GT) with a Buy rating and $14 price target Goodyear is an “unloved” stock with a new CEO-led turnaround story, but the firm sees a two-phase turnaround driving a positive sentiment inflection, the analyst tells investors in a research note. The company’s phase-1 in 2025 should deliver de-leveraging and cost execution, while its phase-2 in 2026 and beoynd should see a volume uptick from US 1st tire replacement, the firm adds.