Estee Lauder announces U.S. Amazon Premium Beauty Store debut
The Fly

Estee Lauder announces U.S. Amazon Premium Beauty Store debut

Estee Lauder, the flagship brand of The Estee Lauder Companies (EL), announces its official launch in the U.S. Amazon (AMZN) Premium Beauty store, bringing its high-performance skincare and makeup and legendary fragrances to Amazon shoppers across the country. Amazon customers can start shopping now at amazon.com/esteelauder. The brand is also debuting a Virtual Foundation Tool, exclusive to Amazon, at amazon.com/findyourdoublewear. This tool allows Amazon customers to compare multiple shades of Estee Lauder foundation virtually, find their shade, and add it right to their Amazon shopping cart. When shopping Estee Lauder in the Amazon Premium Beauty store, Prime members enjoy fast, free shipping on every order

Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>

Looking for investment ideas? Subscribe to our Smart Investor newsletter for weekly expert stock picks!
Get real-time notifications on news & analysis, curated for your stock watchlist. Download the TipRanks app today! Get the App