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Elf Beauty CEO: We feel great about our business

Elf Beauty CEO: We feel great about our business

In an interview on CNBC’s Mad Money, Tarang Amin said Elf Beauty (ELF) continues to build market share despite the category being soft. The company is the number one brand at Target (TGT) and has been for six consecutive quarters, he noted. According to Amin, the core of Elf’s proposition is taking the best of beauty and making it accessible.

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