Citi analyst Ronald Josey says the launch of DeepSeek’s open-source R1 model should lead to a faster generative artificial intelligence product cadence delivering greater return on investment. The R1’s open-source approach enables other models – like Llama, Gemini, and OpenAI – to learn from its efficiency gains, the analyst tells investors in a research note. Citi notes R1’s efficiency gains adds to its view that Meta‘s generative AI investments can lead to greater engagement as newer experiences launch across multiple form factors. It keeps a Buy rating on Meta shares with a $753 price target
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