Comcast, Warner Bros. Discovery announce multi-year distribution pact in Ireland

Comcast (CMCSA) and Warner Bros. (WBD) announced long-term agreements that will deliver WBD’s portfolio of content to Xfinity and Sky UK and Ireland customers using Comcast’s global technology platform across linear television, apps, and streaming services. Comcast has entered into renewal agreements that further the companies’ longstanding distribution relationship with WBD’s portfolio of linear cable networks for Xfinity TV customers, including TNT, TBS, CNN, Discovery, Food Network, HGTV, TLC, and Investigation Discovery. In addition, the agreements provide continued carriage of HBO and expand Comcast’s rights to package the ad-supported versions of Max and Discovery+ in its streaming bundles. Comcast will also continue to offer WBD content as part of its U.S. NOW TV streaming services. The companies also announced that Sky UK and Warner Bros. Discovery have broadened their collaboration to bring Warner Bros. Discovery television and movies to Sky UK and NOW customers through a new long-term partnership in the UK and Ireland. The agreement will now include a new, non-exclusive ad-supported Max app when WBD launches the service in the UK and Ireland in early 2026. The Max ad-supported service will be bundled for Sky UK and Ireland customers, providing highly anticipated new shows on the service and more WBD content complementing Sky’s position in seamless aggregation. In addition, NOW UK and Ireland Entertainment members will also receive bundled access to the ad-supported version of Max integrated into Sky’s NOW experience alongside other top content. Financial terms of the agreements were not disclosed.