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Citi sees Netflix shares moving higher on U.S. price increase

Citi sees Netflix shares moving higher on U.S. price increase

Citi expects Netflix to report Q3 net additions modestly ahead of the 4.5M sell-side estimate when reporting on October 17. Investor focus will likely remain on the company’s advertising tier, sports content strategy and capital allocation, the analyst tells investors in a research note. Citi would not be surprised if Netflix announced a U.S. price increase. It expects the stock to trade higher on a U.S. price hike announcement but maintains a Neutral rating on the shares with a $675 target price.

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