Children’s Place announces launch of storefront on SHEIN

The Children’s Place (PLCE) announced a groundbreaking partnership withglobal fashion and lifestyle online retailer, SHEIN. This collaboration brings The Children’s Place’s high-quality, trend-right apparel to SHEIN’s platform, opening new doors to reach millions of families. “As a brand with deep roots in providing exceptional value and trend-forward children’s apparel, diversifying our omnichannel strategies is a top priority,” said Claudia Lima-Guinehut, Brand President of The Children’s Place. “Our partnership with SHEIN allows us to seamlessly meet customers where they are – on digital platforms – delivering the convenience, value, and satisfaction they expect from us. This collaboration reflects our commitment to making shopping effortless, accessible, and exciting for today’s families.”