BRC Inc. appoints Chris Mondzelewski as chief marketing officer

Black Rifle Coffee announced that it has appointed Chris Mondzelewski as chief marketing officer, effective May 1. In this newly created position, Mondzelewski will be responsible for developing and executing all aspects of BRC’s marketing strategy to drive business growth and market share across all channels including direct-to-consumer, wholesale, the bagged coffee and Ready-to-Drink product portfolio, and retail coffee shops. Mondzelewski brings over 20 years of consumer marketing, business and leadership experience, most recently serving as the chief growth officer of Mars’ $12B+ Global Petcare business.