Betterware de Mexico (BWMX) announced the appointment of Rodrigo Munoz as Chief Financial Officer, effective Monday. “The Board and I are thrilled to welcome Rodrigo, as he brings the right mix of experience and industry expertise to help lead our next phase of growth as we advance on BeFra’s transformational path,” said Andres Campos, President and Chief Executive Officer of BeFra. “We want to thank Alejandro for his contributions during his tenure with us and, looking ahead, we are confident that Rodrigo will effectively lead BeFra’s finance area, employing financial and cost discipline as we seek to optimize our capital structure and financing costs to drive additional profitability.”