Beam Global announced Beam Global and the company’s products will be introduced in Ethiopia as a first move to support the African continent and serve the esteemed Ethiopian government in its progressive efforts to electrify transportation and build a more sustainable and adaptable energy infrastructure. Beam Global has entered into an agreement with Princess Leila Bon Abajobir Abajifar and Princess Zyeneb Abajobir Abajifar as agent partners who, through their extensive network of notable contacts, will assist the company to enter Ethiopia and the broader African markets. As descendants of King Abajifar of Ethiopia, Leila Bon Abajobir Abajifar and Zyeneb Abajobir Abajifar both inherit the title of princess. They have distinguished and extensive business careers and have direct access to privileged networks and decision-makers within the Ethiopian federal government and among key figures in various Sub-Saharan African countries.
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