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Bark appoints Meghan Knoll as Chief Direct-to-Consumer Officer

Bark appoints Meghan Knoll as Chief Direct-to-Consumer Officer

BARK announced the appointment of Meghan Knoll as Chief Direct-to-Consumer Officer, effective June 3. Reporting to the Company’s Co-Founder and Chief Executive Officer, Matt Meeker, Ms. Knoll will lead BARK‘s direct-to-consumer DTC business. “On behalf of the entire team, I am thrilled to welcome Meghan Knoll back to BARK. During her seven-year tenure with us, Meghan made significant contributions across the organization, including leading our Super Chewer product from inception to becoming our second-largest revenue generator,” said Matt. “Meghan will rejoin us to drive accelerated growth of our DTC channel. Alongside Michael Black and Michael Parness, two recent leadership hires, I believe we have an exceptional commercial team poised to drive profitable, long-term revenue growth.”

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