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Baird starts Booking with Outperform on favorable business model
The Fly

Baird starts Booking with Outperform on favorable business model

Baird last night initiated coverage of Booking Holdings (BKNG) with an Outperform rating and $5,850 price target The firm has a positive view of Booking’s business model, “especially given today’s favorable global travel backdrop.” The company is positioned in international markets, which are less competitive and higher growth, management has a strong track record of executing, and the earnings growth outlook is attractive, the analyst tells investors in a research note.

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