BackCountry chooses Sezzle for payment solution

Sezzle (SEZL) announced a new partnership with Backcountry. Customers will soon be able to take advantage of Sezzle flexible financing, across all of Backcountry’s online and in-store brands, including Steep & Cheap, Competitive Cyclist, and MotoSport. Backcountry’s decision to switch from a competing BNPL provider to Sezzle was influenced by several key factors, with the Sezzle product’s superior approval rates being a standout advantage. The Sezzle platform’s ability to approve a wider range of customer profiles aligns with Backcountry’s commitment to inclusivity and customer satisfaction. This approval efficacy highlights Sezzle’s strength in serving diverse customer needs, including those who may have been impacted by the debt cycles of traditional credit institutions. This key differentiator made Sezzle the clear choice for Backcountry.