Argus raised the firm’s price target on AutoNation (AN) to $233 from $200 and keeps a Buy rating on the shares after its Q4 earnings beat. The company is well-positioned for the future of car buying as its omnichannel approach, which integrates online and in-store purchasing, enables customers to buy a car on their own terms, the analyst tells investors in a research note. Argus adds that it has a favorable view of AutoNation’s investments in technology and expects the increased emphasis on customer “self-service” to boost sales and margins.
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