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Apple’s iPhone ceded market share in China, Europe in January, says UBS

Apple’s iPhone ceded market share in China, Europe in January, says UBS

Apple’s (AAPL) iPhone ceded incremental market share during January in China and Europe, UBS tells investors in a research note. Based on the firm’s analysis of Counterpoint data, global iPhone units were up 3% year over year in January, growing about 200 basis points slower than the overall market as China smartphone growth of almost 18% y/y was the key driver of market growth, the analyst says. The bright spots in January were India, with iPhones up 57% y/y, and “Other” markets that saw iPhone sell-through up almost 18% but were not strong enough to offset pressure in the three largest markets, UBS says. The firm has a Neutral rating and $236 price target on the shares.

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