Alta Global Group announced an update on its recent acquisition of ‘The Underground’ and mixedmartialarts.com, which will become a core pillar of Alta’s strategy to connect with MMA fans and grow combat sports participation globally. The acquisition of ‘The Underground’ and mixedmartialarts.com offers Alta Global Group several key advantages that reinforce its position as a premier destination for martial arts and combat sports training: 1. Accelerated Growth: Leveraging mixedmartialarts.com brings significant reach with; A combined user base of 530,000, over 9,000 published athlete profiles, 5 million social media followers, and 15 million monthly views, Providing Alta Global Group the opportunity for exponential growth in the industry. 2. Access to a Premier Platform: By acquiring mixedmartialarts.com, Alta Global Group gains access to a very highly regarded online platform with a rich history dating back to 1998. This acquisition presents exciting opportunities to engage audiences in support of growing the sport of MMA. 3. Strategic Expansion: This partnership enables Alta Global Group to strengthen its online presence in the martial arts and combat sports community across key markets, including the US, Europe, Asia, Central and South America, and the Middle East.
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