Sony (SONY) isn’t content with PlayStation’s strong position in the video game market as it pushes for more movies based on the company’s intellectual properties. This saw the entertainment company announce two new film adaptations of PlayStation series during the 2025 Consumer Electronics Shows (CES).
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First up is Helldivers 2, which is getting a film adaptation made by Sony Pictures. Helldivers 2 launched roughly one year ago and drew players in with its cooperative gameplay that pits humans against hordes of insect and robot enemies. PlayStation also announced a movie adaption of Horizon Zero Dawn, its post-apocalyptic fantasy game starring Aloy. This one will be a collaboration between Columbia Pictures and PlayStation Productions.
These new movies aren’t the only films Sony is developing. The studio is also working on live-action and anime adaptations of Ghost of Tsushima, as well as the second season of the The Last of Us adaptation. Finally, God of War is getting a series on Amazon (AMZN) Prime Video and the Until Dawn movie starts showing in theaters this April.
What This Means for Sony Stock
Sony’s push to adapt video games into films makes sense. Much of the legwork needed to make the movies and series, such as creating characters, writing a story, and building the setting, is already done, making them a prime target for easy adaptations. However, it does reinforce an old meme about PlayStation games being more like movies than the entertainment medium they are a part of.
Even so, Sony’s plan appears to work well with several adaptations already released. If the newest film news is any indicator, the company is succeeding at bridging the gap between video games and films. This could help expand its audience as watchers try out its games while gamers watch adaptations of their favorite series.
Is SONY Stock a Buy, Sell, or Hold?
Turning to Wall Street, the analysts’ consensus rating for Sony is Moderate Buy based on two Buy ratings over the last three months. With that comes an average price target of $24, a high of $25, and a low of $23. This represents a potential 14.78% upside for SONY shares.