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Strong Buy Recommendation for Zeta Global Holdings Corp: Resilient Growth and Promising Future Outlook

Strong Buy Recommendation for Zeta Global Holdings Corp: Resilient Growth and Promising Future Outlook

Needham analyst Ryan MacDonald has reiterated their bullish stance on ZETA stock, giving a Buy rating today.

Ryan MacDonald has given his Buy rating due to a combination of factors that highlight Zeta Global Holdings Corp’s strong performance and future potential. The company’s impressive fourth-quarter results demonstrated resilience and growth, even in the face of challenges, such as a short report that could have disrupted their progress. The acquisition of LiveIntent contributed positively to their already robust organic growth, further solidifying their market position.
Additionally, Zeta’s future outlook is promising, with guidance for fiscal year 2025 exceeding consensus expectations and targets for 2028 that appear achievable. Despite a curious dip in after-hours trading, MacDonald sees this as an opportunity to buy, given Zeta’s strategic positioning for continued expansion and growth, particularly through brand expansion in the agency channel and increased revenue driven by generative AI innovations.

In another report released today, Bank of America Securities also reiterated a Buy rating on the stock with a $32.00 price target.

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