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Sony’s Strong Growth Prospects: Buy Rating Driven by Game Expansion and Strategic Initiatives

Sony’s Strong Growth Prospects: Buy Rating Driven by Game Expansion and Strategic Initiatives

Analyst Jim Hin Kwong Au of DBS maintained a Buy rating on Sony (SNEJFResearch Report), with a price target of Yen3,143.00.

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Jim Hin Kwong Au has given his Buy rating due to a combination of factors including Sony’s impressive revenue and earnings growth, which were primarily driven by non-first-party game software titles and network services. Furthermore, the company’s management has upwardly revised its sales forecast, reflecting confidence in the continued expansion of its game business.
Additionally, Sony’s competitive edge in CMOS technology and robust growth in game and software services are expected to support its growth trajectory through 2025. The anticipated launch of the PlayStation 5 Pro, which promises significant performance enhancements, is projected to be a major growth driver, alongside the expansion of Sony Pictures Entertainment through strategic acquisitions and new movie releases. These factors contribute to the Buy rating, with a target price of JPY 3,143 per share.

In another report released on February 13, Macquarie also maintained a Buy rating on the stock with a Yen4,050.00 price target.

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