Laura Martin, an analyst from Needham, maintained the Buy rating on Trade Desk (TTD – Research Report). The associated price target remains the same with $145.00.
Laura Martin’s rating is based on a combination of factors that suggest a positive outlook for Trade Desk. She acknowledges that while there are current challenges related to pricing, customization, transparency, service, and trust, there is a strong belief among industry participants that these issues can be resolved within the year.
Furthermore, Martin highlights the potential for Trade Desk to enhance its value by developing unique content or data and improving performance capabilities, particularly in attracting small and medium-sized businesses to connected TV. From a valuation perspective, she estimates that Trade Desk’s stock is currently worth between $90 and $100 per share, which supports her recommendation for investors to consider purchasing shares.
In another report released on March 3, Truist Financial also reiterated a Buy rating on the stock with a $130.00 price target.