Bank of America Securities analyst Melanie Nunez reiterated a Sell rating on Five Below (FIVE – Research Report) yesterday and set a price target of $88.00.
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Melanie Nunez’s rating is based on the significant exposure Five Below has to imports from China, which makes it vulnerable to tariff risks. With 50-60% of its products sourced from China, the company is particularly susceptible to the recently implemented 10% tariff on Chinese imports. This tariff increase, though lower than the potential 60% initially suggested, coupled with ongoing trade negotiations, poses a threat to Five Below’s margins as the company lacks the pricing power to effectively offset these costs.
Additionally, while Five Below aims to manage these tariffs through strategies like price adjustments, sourcing diversification, and vendor support, these efforts face significant hurdles. The company’s ability to diversify sourcing away from China is limited and could take several years to achieve. Furthermore, the company’s initiatives to boost sales, such as narrowing product assortment and reintroducing lower-priced items, are challenged by these tariffs. Raising prices could deter consumers, and any attempt to source cheaper products might compromise quality, ultimately affecting customer retention.