Nintendo (NTDOY) could be poised to have the largest video game console launch in history with the release of the Switch 2. Toyo Securities analyst Hideki Yasuda believes the Nintendo Switch 2 could sell up to 6 million units during the company’s Fiscal Q2 2025. This is based on a potential July release for the upcoming handheld/home console hybrid.
Yasuda based his 6 million estimate on comments from Nintendo President Shuntaro Furukawa, who confirmed the Switch 2 entered mass production in November 2024. With a possible July 2025 release, this would give the company eight months’ worth of units to sell to customers. For comparison, Sony’s (SONY) PlayStation 5 was in mass production for five months before it was released and launched with 4.5 million units ready.
What’s even more interesting is Yasuda argues Nintendo might not have enough Switch 2 consoles ready at launch to meet demand. That tracks with expectations for the Switch 2 to outsell its predecessor during its first year on the market. It also wouldn’t be surprising considering the original Switch is the second-best-selling home console in history behind the PlayStation 2. It’s the third-best if accounting for handheld consoles, with the Nintendo DS outselling it.
What Does This Mean for Nintendo Stock?
Nintendo stock has undergone a strong rally in 2025 as investors await the Switch 2 launch. This has NTDOY stock up 27.89% year-to-date. The stock added another 1.74% to that today, which also builds on a 36.37% increase over the past year.
Is NTDOY Stock a Buy, Sell, or Hold?
Turning to Wall Street, only one analyst has covered Nintendo stock over the last three months. Five-star Jefferies analyst Atul Goyal has a Buy rating and a $17.20 price target for NTDOY stock. This represents a potential 8.12% downside for the shares.
