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IBM and Adobe’s Joint AI Effort to Conquer Supply Chains
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IBM and Adobe’s Joint AI Effort to Conquer Supply Chains

Story Highlights

Two major technology companies, IBM and Adobe, disclosed plans to strengthen their 20-year partnership. The focus of this extended collaboration is to provide enhanced support to clients through AI-powered content supply chain solutions.

IBM (NYSE:IBM) and Adobe (NASDAQ:ADBE) have expanded their partnership in a move to assist customers in developing artificial intelligence (AI)-powered content supply chain solutions. As part of this collaboration, IBM is launching a series of Adobe consulting services to cater to this specific need.

The collective objective of IBM and Adobe is to collaborate in order to assist clients in establishing a cohesive content supply chain ecosystem. This collaborative effort is expected to enhance creative capabilities, accelerate processes, automate tasks, and enhance project visibility, ultimately benefiting the clients.

Additionally, enterprise clients of Adobe will now have the opportunity to utilize the expertise of IBM Consulting professionals, who comprise a team of 21,000 consultants specializing in data and artificial intelligence (AI)-related fields. Furthermore, these clients will have access to Adobe’s family of creative generative AI models, such as Adobe Sensei GenAI services and Adobe Firefly, enabling them to leverage these powerful tools for their benefit.

Curious about the capabilities of these models? Firefly specializes in generating images and text effects, while Sensei GenAI services contribute to enhanced productivity by simplifying marketing workflows.

IBM-ADBE Strong Partnership Ties

It is worth noting that Adobe and IBM have fostered a partnership that spans more than two decades. Notably, IBM serves as Adobe’s consulting and technology partner, collaborating closely to provide comprehensive customer experiences that drive improved business outcomes. Together, they work towards delivering end-to-end solutions aimed at enhancing customer satisfaction and achieving positive business results.

While the companies continue to offer innovative products in the generative AI space jointly, let’s take a look at what top Wall Street analysts think about these stocks.

Is IBM Stock a Buy or Sell?

Currently, top analysts have a Moderate Buy consensus rating on IBM stock. This is based on four Buy and three Hold recommendations. The average price target of $148.43 implies 8% upside potential from the current level. The stock is down 0.3% so far in 2023.

What is the Price Target for ADBE?

Based on the ratings of the 20 top analysts, Adobe has a Moderate Buy consensus rating based on eight Buys and 12 Holds. ADBE stock’s average price target is $529.18, suggesting 6.9% upside potential from the current level. Shares of the company have gained about 47% year-to-date.

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