Trivago Expands Technology Reach with Holisto Stake

trivago (TRVG) has released an update.

Trivago N.V. has strategically acquired a 30% equity stake in Holisto Ltd, an AI-driven travel technology company, for USD 10 million, with an option to acquire the remaining 70% within the next 15 months. The additional purchase price is capped at USD 60 million and can be paid partially in cash and trivago shares. This move signifies Trivago’s expansion into advanced travel tech and potential for growth in the hotel aggregation market.

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