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MEDIROM Healthcare Sees Growth in Health Tech Amid Salon Challenges
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MEDIROM Healthcare Sees Growth in Health Tech Amid Salon Challenges

MEDIROM Healthcare Technologies (MRM) has released an update.

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MEDIROM Healthcare Technologies Inc. reported a slight decline in its October 2024 Key Performance Indicators, with total customers served falling to 79,571 and a modest increase in sales per customer to JPY 6,923. Despite a decrease in repeat customer ratio and the number of operational salons, the company continues to expand its health tech business with the Lav® app, now contracted with 93 corporate insurance associations and reaching over 8,000 users. This growth in the health tech sector suggests a strategic pivot towards leveraging technology to enhance healthcare services in Japan.

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