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Everplay’s StoryToys Partners with LEGO for Bluey Mobile Game

Story Highlights
  • Everplay Group’s StoryToys partners with LEGO and BBC Studios for a new Bluey mobile game.
  • The LEGO Bluey game supports children’s development and strengthens Everplay’s market position.
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Everplay’s StoryToys Partners with LEGO for Bluey Mobile Game

Team17 Group ( (GB:EVPL) ) has provided an update.

Everplay Group plc’s subsidiary, StoryToys, has announced a collaboration with the LEGO Group and BBC Studios to launch the LEGO® Bluey™ mobile game. This new game, based on the Emmy and BAFTA Award-winning Bluey TV series, is designed to support children’s emotional and cognitive development through engaging play. The game is set to launch in August 2025, and its introduction signifies a strategic expansion of StoryToys’ partnerships with iconic brands, enhancing Everplay’s position in the children’s digital entertainment market.

More about Team17 Group

Everplay Group plc, formerly known as Team17 Group plc, is a prominent global independent games developer and publisher. The company operates through three divisions: Team17, astragon, and StoryToys. Team17 is recognized for its iconic IPs like Hell Let Loose and Worms, while astragon focuses on sophisticated working simulation games. StoryToys specializes in educational entertainment apps for children under eight, featuring popular characters and stories.

YTD Price Performance: -5.36%

Technical Sentiment Consensus Rating: Strong Buy

Current Market Cap: $352.7M

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