Electric Guitar PLC (GB:ELEG) has released an update.
Electric Guitar PLC, a leader in first-party data solutions for marketing, announces a pivotal management change with Lauren Kelleher stepping in as the new Group Financial Controller after Ben Lister’s departure. The company is focusing on its strategic partnership with 3radical to dominate the first-party data sector, a move aligned with shifting consumer data attitudes and privacy laws. Electric Guitar’s recent acquisition of 3radical, known for its SaaS platform, is part of this strategic effort to become the industry benchmark in first-party data solutions.
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