Cricut Inc Welcomes Heidi Zak to Expand Board Expertise
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Cricut Inc Welcomes Heidi Zak to Expand Board Expertise

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Cricut Inc ( (CRCT) ) has shared an update.

Cricut, Inc. has expanded its Board of Directors to eight members by appointing Heidi Zak, co-founder and CEO of ThirdLove, as an independent board member and audit committee member. Zak brings over two decades of experience in consumer and retail sectors, particularly in eCommerce and marketing, and her track record in scaling successful ventures. Her expertise is anticipated to be invaluable in guiding Cricut’s growth and honing its focus on core markets and customer experience. With this strategic addition to the board, Cricut aims to leverage Zak’s experience in developing new markets and strengthening brand and customer engagement strategies.

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