Creative Realities ( (CREX) ) has released its Q4 earnings. Here is a breakdown of the information Creative Realities presented to its investors.
Creative Realities, Inc. is a leading provider of digital signage, media, and AdTech solutions, specializing in creating digital experiences for enterprise-level networks across various industries, including retail and automotive.
In its latest earnings report, Creative Realities announced a challenging fourth quarter for fiscal 2024, with a decrease in revenue and profit compared to the previous year. Despite these challenges, the company remains optimistic about future growth and performance.
Key financial metrics revealed a decline in fourth-quarter revenue to $11.0 million from $14.5 million in the prior year, primarily due to the timing of hardware deployments. Gross profit also fell to $4.9 million, with a net loss of $2.8 million compared to a net income of $1.4 million in the previous year. However, the company’s annual recurring revenue increased slightly to $16.8 million, and service revenue grew by 6% year-over-year.
Looking ahead, Creative Realities is focused on accelerating growth, particularly through its new AdLogic CPM+ platform, which aims to enhance in-store media experiences and drive additional revenue streams. The company anticipates solid revenue growth in the second half of fiscal 2025 as new projects come online, continuing to leverage its unique capabilities to improve business development and shareholder value.