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BlueRush Optimizes Costs, Plans AI Feature Launch
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BlueRush Optimizes Costs, Plans AI Feature Launch

BlueRush Media (TSE:BTV) has released an update.

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BlueRush Inc., a personalized video SaaS company, has announced a reduction in operating expenses by 23% and the acquisition of eight new customers in its second fiscal quarter of 2024. The company is also preparing to launch an AI-driven feature in its flagship product, IndiVideo™, aiming to enhance client acquisition with a freemium offer. These strategic moves are positioning BlueRush for capital-efficient growth and strengthened client relationships.

For further insights into TSE:BTV stock, check out TipRanks’ Stock Analysis page.

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