Blue Moon Anticipates Higher Loss Amid Sales Growth

Blue Moon Group Holdings Ltd. (HK:6993) has released an update.

Blue Moon Group Holdings Ltd. has warned of a significant increase in its consolidated loss for the first half of 2024, projecting a loss of HK$665 million compared to HK$167.5 million in the same period the previous year. Despite a notable 38% increase in sales and a strong performance during the ‘618 Shopping Festival,’ increased selling and distribution expenses, especially in promoting new products and developing new e-commerce channels, have led to the heightened losses. Shareholders and potential investors are cautioned to exercise prudence when dealing with the company’s shares.

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