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Ascential Bolsters Marketing Division with Effie Acquisition
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Ascential Bolsters Marketing Division with Effie Acquisition

Ascential (GB:ASCL) has released an update.

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Ascential plc is set to acquire Effie, a global leader in marketing effectiveness, subject to regulatory approvals. This move will enhance Ascential’s LIONS Division by providing valuable insights and training across 125 markets and establishing a partnership with Effie Worldwide, Inc. to create The Effie LIONS Foundation for marketing education. The collaboration aims to underscore the importance of creativity in marketing and contribute to industry growth by offering comprehensive data and educational resources.

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