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AnyMind Group Enhances Analytics for Influencer Marketing
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AnyMind Group Enhances Analytics for Influencer Marketing

AnyMind Group Inc. (JP:5027) has released an update.

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AnyMind Group has launched a new performance-based analytics module for its influencer marketing platform, AnyTag, in Japan. This module enables marketers to optimize campaign effectiveness by analyzing key metrics such as Return on Ad Spend and Lifetime Value. The initiative reflects the growing demand for measurable ROI in influencer marketing campaigns.

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