Brand Equity And MarginsFerrari's strong brand equity and exclusivity allow it to command the highest margins in the industry, supported by premium pricing and limited production capacity.
Earnings PerformanceFerrari's earnings exceeded expectations by 14%, demonstrating strong performance even amidst a slowdown in the China/APAC region, with significant contributions from the Americas.
Product Demand And RevenueAll units of the Ferrari F80 hypercar have been allocated out before the car was even revealed to the public, indicating strong demand.