AI MonetizationMETA's strategy to directly sell its AI tools into the enterprise market, such as the Llama models, is seen as a promising opportunity for monetization.
Innovation And EngagementMeta unveiled a tidal wave of AI and metaverse innovations that will increase user engagement, improve the success of advertisers, inspire more developers to build on the platform, and expand Meta’s universe.
Market OpportunityThe possibility of a TikTok ban creates a significant engagement and monetization opportunity across the largest social platforms in the U.S., benefiting platforms like Meta’s Instagram and Facebook.